2019 SALT LIFE COLUMBUS CUP AND RIVERFEST ANNOUNCE SCHEDULE OF PERFORMERS MAY 3 & 4, 2019


Special Team Salt Life appearances include Angie Keilauer, April Zilg, Colin McPhillips and Connor Baxter

COLUMBUS, GA. (May 3, 2019) — Salt Life, one of today’s leading lifestyle apparel brands, in conjunction with the World Paddle Association (WPA), the Association of Paddlesurf Professionals and Uptown Columbus RiverFest, proudly announce the schedule of performances for the 2019 Salt Life Columbus Cup on May 3 & 4, 2019, in Columbus, Georgia. Team Salt Life’s very own, Angie Keilhauer, is set to headline Saturday night along with a Salt Life retail store appearance and a meet and greet at the Salt Life VIP tent on Friday. Keilhauer will also be competing in the WPA SUP Race Saturday morning. Other appearances from Team Salt Life include April Zilg, Colin McPhillips and Connor Baxter.

The event will take place on the Chattahoochee River (90 miles south of Atlanta) three blocks from downtown Columbus. The paddle race will be part of the Columbus RiverFest, also presented by Salt Life, which brings together the local community to celebrate water activities and safety with two days of food, drink vendors and live entertainment at the Woodruff Park event site. Visitwww.uptowncolumbusga.com for more details.

Full schedule below:

Friday, May 3

5:00 p.m. – 7:00 p.m. Mango Strange

7:30 p.m. – 10:30 p.m. Coldplay Tribute Band

Saturday, May 4

12:00 p.m. – 3:00 p.m. Tyler Neal Band

1:00 p.m. – SUP Races commence

1:00 p.m. – SIC One Races

1:30 p.m. – 1 Mile Race – Open

2:00 p.m. – 3 Mile Race – Open

3:00 p.m. – Elite Pro Women’s Race

4:00 p.m. – Elite Pro Men’s Race

All Races will be finished by 5:30

5:30 p.m. – 8:30 p.m. Bob Marley Tribute Band

9:00 p.m. – 10:30 p.m. Angie Keilhauer

**Event times are subject to change.

Along with the Salt Life RiverFest activities on Friday and Saturday, SUP yoga clinics and classes will be offered along with Pro-Elite paddle clinics including 4x time World SUP Champion and 2018 Salt Life Columbus Cup Champion Connor Baxter on Friday, May 3, 2019.

For more event details, including race schedule, hotel discounts, transportation and other information regarding the Salt Life Columbus Cup, WPA-Salt Life Cup Series and the WPA-APP World Qualifying Series, go to: www.worldpaddleassociation.comwww.appworldtour.comwww.paddleguru.com, www.uptowncolumbusga.com and www.saltlife.com.

About Salt Life: 
Salt Life is an authentic and aspirational lifestyle brand that embraces those who love the ocean and everything associated with living the “Salt Life.” Founded in 2003 by four avid watermen from Jacksonville Beach, Florida, the Salt Life brand has widespread appeal with ocean enthusiasts worldwide. From fishing, diving and surfing, to beach fun and sun-soaked relaxation, the Salt Life brand says, “I live the Salt Life.” Numerous professional athletes, sportsmen and other ambassadors in the fishing, surfing, diving, rock, pop and country music worlds have an alliance with the brand through cross-marketing partnerships. Learn more about Team Salt Life here. Salt Life is the preferred lifestyle brand of outdoor and fishing legends like Peter Miller, Captain Jimmy Nelson, Luiza Barros, Captain Don Dingman, Erin Osborne and more. The brand is also visible in areas across the media, sports and popular culture landscapes, including music videos, national tour sponsorships, fishing and outdoors-related television shows, professional auto-racing events and Salt Life’s popular YouTube channel.

From its first merchandise offerings in 2006, Salt Life has grown with distribution in surf shops, specialty stores, department stores and sporting goods retailers. Salt Life products are also available to consumers at www.saltlife.com and at Salt Life’s various branded retail stores, including locations in Huntington Beach and San Clemente, California, Columbus, Georgia, and Daytona Beach and Tampa, Florida. The brand’s flagship store is located in Jacksonville Beach, Florida, where the term “Salt Life” was coined over 15 years ago. The Salt Life brand is committed to supporting conservation efforts by contributing to various organizations through Salt Life Gives Back. Learn more here.

Salt Life, LLC is an operating subsidiary of Delta Apparel, Inc. (NYSE American: DLA). Salt Life’s corporate office is located in Columbus, Georgia and its distribution center is located to Fayetteville, North Carolina. 

About Delta Apparel, Inc.:
Delta Apparel, Inc., along with its operating subsidiaries, Salt Life, LLC, M. J. Soffe, LLC, and DTG2Go, LLC, is an international design, marketing, manufacturing, and sourcing company that features a diverse portfolio of core activewear and lifestyle apparel and related accessory products. The Company specializes in selling casual and athletic products through a variety of distribution channels and distribution tiers, including department stores, mid and mass channels, e-retailers, sporting goods and outdoor retailers, independent and specialty stores, and the U.S. military. The Company’s products are also made available direct-to-consumer at its branded retail stores and on its websites at www.saltlife.com, www.coastapparel.com, www.soffe.com and www.deltaapparel.com. The Company’s operations are located throughout the United States, Honduras, El Salvador, and Mexico, and it employs approximately 8,100 people worldwide. Additional information about the Company is available at www.deltaapparelinc.com.

About WPA:  
Since 2009, the mission of the WPA is to provide a comprehensive voice, fair and equal access and organizational structure to stand up paddling (SUP) and paddle sports and its participants in a manner that benefits the collective paddling community.

About APP World Tour:  
Since 2010, the APP World Tour has been the Official Professional World Championship Tour for the Sport of Paddlesurfing (also known as SUP / Stand Up Paddling / Paddleboarding), officially sanctioned by the IOC recognized Federation for Surfing Sports, the ISA (International Surfing Association).  Re-branded in 2017 as the APP World Tour (previously known as the Stand Up World Tour and Stand Up World Series), the APP’s focus is to showcase the World’s best athletes in major and iconic markets across the globe, while providing unique mass participation opportunities and delivering Urban Beach Lifestyle Festivals that celebrate the sport and its environment through its @citypaddlefestival approach.

About Uptown Columbus, Inc.:  
Uptown Columbus, Inc. is a 501(c)(3) non-profit organization that facilitates and coordinates economic revitalization throughout the Uptown area. Uptown Columbus is dedicated primarily to the revitalization of all areas of Uptown Columbus into a model city where people desire to work, live, shop, dine and explore educational opportunities.

For more information about Uptown Columbus and events, contact: 

Becca Zajac 

becca@uptowncolumbusga.com