Big&J® BB2: Deer Hunters’ Secret Weapon

Attract giant bucks and keep them on your property throughout hunting season.

Grand Island, NB  (Sept. 17, 2019) – As summer turns to fall and hunting season approaches, hunters are looking to get an edge on the other sportsmen by providing the type of food and environment that will hold big bucks on their land. No need to look any further than Big&J’s flagship attractant-BB2™. BB2™ has been proven by hunters across the whitetail’s range to attract trophy animals and keep them lingering in an area for close encounters and a sure, ethical shot.

Whitetails seek out foods that provide the most nutritional benefits by giving higher protein and more energy in one location; this makes BB2™ the most sought outsource when available. It is formulated to meet the energy needs of whitetails using an optimal dose of digestible fiber and just enough starch to maximize digestion. BB2™ contains 110 percent of the energy value of corn with a minimum of 18 percent protein.  Known as TDN (total digestible nutrition), the granular blend allows a deer to obtain the highest amount of nutrition possible.

As an attractant, BB2™ is formulated to have a powerful scent capable of drawing deer in from far away. It is so strong that even humans can smell it as they approach a bait site with BB2™ present. That translates into deer being able to smell it from hundreds of yards away even with the mildest of drafts. 

Create bait sites, where legal, before the start of hunting season in areas that provide a good flow of air to disperse the scent generated by BB2™. This will give the deer time to discover the sites and adjust travel and feeding patterns accordingly. Set up trail cameras to monitor the number of deer, size of bucks and time of day they visit each site. Then simply build your opening day hunting strategy around the BB2™ location that provides the best chance of encountering that giant buck. 

“BB2™ is Big&J®’s flagship attractant and remains the cornerstone of the reputation this company is built upon. Our goal is simple: make the best wildlife attractants on the market,” Big&J® spokesperson Josh Kinser says.

BB2™ is available in 6-pound bags for $12.99, 20-pound bags for $19.99 and 40-pound bags for $36.99. 

To purchase online or find a retailer near you, please visit WWW.BIGANDJ.COM.

Big&J makes deer attractants and nutritional supplements to help produce a strong and healthy herd, with vital minerals and nutrients at double the concentration of other protein-based supplements. No artificial flavors or colors are used, and the products can be mixed with food in feeders, or in a direct ground application. Before using any deer attractant or feed, check and follow all local laws and regulations that apply.

For more information, please visit

WWW.BIGANDJ.COM