GREELEY, Colo. (April 9, 2018) — Burris Company, Inc. known for its high-quality precision-made optics under the Steiner and Burris brands, announces Paul Carey as the company’s new Senior Vice President of Sales. Carey will be responsible for setting the long-term strategic direction for all sales and channel initiatives in the U.S.
“As we look to the future we have ambitious goals,” said Burris Company General Manager Dale Pratt. “Carey’s ample experience in our industry, proven track record and love of the outdoors is a perfect combination to help us reach and exceed those goals. I know he will lead our sales team well and continue our upward momentum even further.”
Carey joins Burris with more than 20 years of combined sales experience including Vice President of Sales at United Sporting Company and Director of Sales at Reynolds Consumer Products. Under his supervision both companies increased sales far beyond expected levels.
“It is a privilege to be aligned with these two great brands,” said Carey. “ The collective passion and knowledge of the outdoors from the employees combined with truly great products is a recipe for success. I look forward to working with everyone within the company and am optimistic about the things to come.”
Follow Burris on social media, including Facebook at www.facebook.com/BurrisOptics and Instagram at @Burriscompany.
Follow Steiner on social media, including Facebook at www.facebook.com/SteinerOpticsUSA and Instagram at @Steineropticsusa.
Founded in 1971 and headquartered in Greeley, CO, Burris Company offers a complete line of premium optics, including riflescopes and sights for hunting, competition, and law enforcement; plus handgun scopes, binoculars, spotting scopes, mounts and accessories. For more information on the complete line of Burris products, visit BurrisOptics.com or Facebook.com/BurrisOptics.