Louisville, KY – Drury Outdoors, in partnership with Scent Crusher and the Archery Trade Association announced what could be the biggest giveaway in outdoor history at#ATA2019 in Louisville, KY.

After 30 years in business, Drury Outdoors is saying “Thank You!” to their viewers in a way no one in the outdoor industry could have imagined…they’re giving away a farm.

Established in 1989 with the release of their first title “King of the Spring,” a 75-minute VHS turkey hunting video, brothers Mark and Terry Drury have been on a mission to educate and entertain outdoorsmen and women ever since.

Now, at their 30-year anniversary, they want to thank their viewers for their support and encouragement in the biggest way they know how: They bought a 60-acre farm in northern Missouri, planted food plots, identified stand locations, and plan to hand over the title to one lucky individual at the Archery Trade Association Show in January 2020. They’ve also teamed up with some of the hottest brands in hunting and will be awarding incredible monthly prizes throughout 2019 to celebrate their 30th anniversary.

“We’re thrilled that Drury Outdoors wanted to make this announcement at #ATA2019 so our members could hear it first,” said Matt Kormann, President/CEO of your ATA. “Congratulations to Drury on 30 years in business. That accomplishment alone is worth celebrating, and we’re proud to help them share this moment with everyone in Louisville.

Terry couldn’t help but grin as he spoke about plans for 2019. “Mark and I lead blessed lives. We get to do what we’re passionate about and do it with our family and some incredible friends who’ve practically become family. We’re here because of our viewers in the hunting community. We’re thrilled to hand one of them the keys to this property.”

“Drury Outdoors has always been a leader in our industry. They raise the bar every year with what they deliver to their viewers and that translates into product information, press and marketing for manufacturers in the outdoor space,” said Dan Drake, CEO of Scent Crusher. “We could not be more excited to be part of what may very well be the biggest customer appreciation event in outdoor history announced at the Scent Crusher booth at the 2019 ATA Show!”

The DeerCast mobile app is the best place to register for a chance to win the 30th Anniversary monthly prizes, including the grand prize farm award. DeerCast launched in early fall of 2018 and is available for both iOS and Android devices. Viewers can learn about other ways to enter the contest at DruryOutdoors.com.

The DeerCast app will serve as the hub for all things farm giveaway. There, you can watch footage of the property evolving into a deer haven under Mark and Terry’s careful management. Monthly prize packages will be featured on the app too, along with monthly winner announcements. The grand prize farm winner will be revealed at the 2020 ATA Show in Indianapolis.