RACINE, Wis. (March 12, 2020) — “The One-Boat Challenge,” the first branded entertainment series from Humminbird® and Minn Kota®, will debut on March 19 with the first of four episodes. Available through both Minn Kota’s YouTube channel and at www.OneBoatChallenge.com, each episode chronicles the experience of a group of amateur bass anglers competing for top fishing honors on Mexico’s venerable Lake El Salto.
Utilizing the technological advantages of the One-Boat Network™, which combines Humminbird electronics, Minn Kota trolling motors and Talon shallow-water anchors into a single, integrated system, the eight competitors compete on the famed Mexican bass fishery using One-Boat Network-equipped Vexus boats to see which team can catch the most — or the biggest — fish. While competition winners reap rewards and gain immunity, losing teams receive penalties and face early elimination from the competition.
The reality TV-style competition took place at Anglers Inn on Lake El Salto, a proven big-bass lake surrounded by the picturesque Sierra Madre Mountains of Sinaloa, Mexico. Two-angler teams faced a series of challenges testing their fishing skills, their ability to think on their feet and adapt to changes, as well as their technical savvy with the One-Boat Network. For the entirety of the competition, anglers relied on Humminbird SOLIX® units, MEGA Imaging®, LakeMaster® mapping, Talon shallow water anchors and a Minn Kota Ultrex™ trolling motor to help them locate and catch some of the most famous black bass in the world.
In addition to bragging rights, the teams battled for $10,000 in prize money to be donated to the charity of their choice. Contestants and their charity of choice include:
- Tyler Anderson, Bass Fishing YouTuber – Kids Outdoor Zone
- Mike Roy, Striped Bass Guide – Saltwater Guide’s Association
- Seth Funt, Pelagic Fisherman – Coastal Conservation Association
- Charlie Breitenbach, Inshore Fly Fisherman – Captains for Clean Water
- Cameron Black, Salmon and Steelhead Guide – Hatchery Wild Coexist
- Ashley Nichole Lewis, Salmon and Steelhead Guide – Brown Folks Fishing
- Willie Young, NFL Defensive End – Keep America Fishing
- Louie Vito, Olympic Snowboarder – Take Me Fishing
“We’ve been waiting for this moment to launch the One-Boat Challenge and we are thankful to everyone that helped to make this happen,” said Brad Henry, Minn Kota Brand Manager. “The episodes are meant to be entertaining and bring awareness to current and new consumers of the benefits of the One-Boat Network.”
The teams were outfitted with gear from some of fishing’s most esteemed brands, including AFTCO, Angler’s Inn, Abu Garcia, Berkley, Gerber, Old Town Kayak, Rapala, Plano, Shimano, St. Croix Rods, StrikeKing and VMC. Vexus Boats, rigged with the One-Boat Network, were towed by Toyota USA trucks and SUVs throughout the competition.
Beginning on March 19, episodes will release on OneBoatChallenge.com and Minn Kota’s YouTube channel. There will be four episodes highlighting the ups and downs of the competition as well as key features and benefits of the One-Boat Network, which will be released on the following Thursdays.
- March 19 – Opening Ceremony
- March 26 – Go Time
- April 2 – Uncharted Territories
- April 9 – The Big One
Follow along with the series by tracking #ONEBOATCHALLENGE and watch all the episodes at www.OneBoatChallenge.com.
For more information visit www.humminbird.com or www.minnkotamotors.com.
About Humminbird and Minn Kota
JOHNSON OUTDOORS FISHING is comprised of the Minn Kota®, Humminbird® and Cannon® brands. Minn Kota is the world’s leading manufacturer of electric trolling motors, as well as a complete line of shallow water anchors, battery chargers and marine accessories. Humminbird is a leading global innovator and manufacturer of marine electronics products including fish finders, multifunction displays, autopilots, ice flashers, and premium cartography products. Cannon is the leader in controlled-depth fishing and includes a full line of downrigger products and accessories.
Visit Humminbird at www.humminbird.com
Visit Minn Kota at www.minnkotamotors.com
JOHNSON OUTDOORS is a leading global outdoor recreation company that inspires more people to experience the awe of the great outdoors with innovative, top-quality products. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands across four categories: Watercraft, Fishing, Diving and Camping.
Visit Johnson Outdoors at www.johnsonoutdoors.com