Industry Day at the Range™ Announces NSSF® as Returning Title Sponsor for Next Three Years


The Firearm Industry Trade Association has renewed its contract with the SHOT Show® Industry Day at the Range, returning as Title Sponsor for the next three years. Now in its 10th year, Industry Day at the Range will be backed, yet again, by one of the most prominent organizations in the shooting sports industry. More information about current sponsors, exhibitor registration, pricing and more can be found online.

“We’re thrilled to welcome back the NSSF as Title Sponsor for our 2023 event,” said Kelsey Puryear, Industry Day at the Range Manager. “Extending this partnership with a multi-year agreement just builds on our prominence in the industry and bolsters the relationship we have with the NSSF and annual SHOT Show. We have high expectations for 2023 and are excited to bring together the best our industry has to offer—alongside the NSSF and other returning sponsors.”

“NSSF is proud to renew its title sponsorship of Industry Day at the Range, an event of great value to SHOT Show exhibitors, media and buyers. It’s essential for members of the media and potential buyers to be able to handle and test new products being introduced at the SHOT Show.”

Important Event Details

Industry Day at the Range is the most influential one-day trade event in the hunting and shooting sports industry. Plus, it’s the only range event officially associated with SHOT Show, and it’s sponsored by the NSSF. Held annually the day before the opening of SHOT Show, Industry Day at the Range brings together invited media members, buyers and manufacturers to preview and test the latest products—some of which have never seen the light of day.

Space is extremely limited for additional exhibition space, so new exhibitors are encouraged to register as soon as possible before spots fill up. As in previous years, the 2023 Industry Day at the Range will take place at the Boulder Rifle and Pistol Club in Boulder City, Nevada and will be held on Monday, January 16, 2022—the day before the NSSF SHOT Show. More details and answers to frequently asked questions can be found here.

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides invited members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.


Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.