LAST CHANCE to Enter Plano’s Retro Lure Giveaway!

Grand Prairie, TX (March 11, 2020) The first Bassmaster Classic was held 50 years ago and Plano Molding was the first tackle storage sponsor for the event. 24 competitors in the first Classic were only allowed to carry four rods and reels and 10 pounds of lures when they boarded a charter flight for parts unknown.

“We were given an official Plano tackle box and had a weigh-in before the Classic even began,” said Bobby Murray, who won the first Bassmaster Classic in 1971. “If the tackle box weighed more than 10 pounds, then (B.A.S.S. Founder) Ray Scott would open it up and take the lures he wanted to keep.” Contrasted to today, Bassmaster Classic anglers probably have more than 100 pounds of lures stowed
in their boats!

Celebrating this 50-year partnership, Plano is joining Bassmaster by reliving the original Classic event and launching the Classic Retro Lure Giveaway. One lucky winner will receive a set of rare, collectible antique lures from Rebel, Cotton Cordell, Heddon, Lazy Ike and B Lures, plus a Plano 777 Tackle box just like the ones used by anglers in the first Bassmaster Classic on Lake Mead.

The prize package also includes a complete set of new Plano EDGE™ tackle boxes and a giant cache of brand-new lures from Bandit, Bomber, BOOYAH, YUM, War Eagle and more. The contest runs through March 15, 2020. Contestants can enter daily at www.bassmaster.com/retroluregiveaway

PLANO FISHING IS PROUD TO BE THE GO-TO FOR OUTDOOR STORAGE SOLUTIONS WITH MORE THAN 65 YEARS OF HISTORY TO BACK IT UP. Since 1952, when Warren “Pete” Henning returned from a Florida fishing trip with the desire to improve the tackle box, Plano has become the standard in modern tackle boxes and storage solutions. Over the next 65 years, the Plano brand has found its way into the hearts and hands of four generations. Today, there’s a four in five chance that if you own a tackle box, it was made by Plano. There are many reasons consumers faithfully choose Plano, including quality, durability and innovation, but our favorite is, “It’s what my dad always used.” We take care of you by taking care of your gear. Thank you for trusting us to PROTECT YOUR PASSION.

For more information, please visit

WWW.PLANOMOLDING.COMPlano Retro Lure Giveaway