MYSTERY RANCH Adds Jeff Simpson to Ambassador Team

Bozeman, MT. (September 19th, 2018) – MYSTERY RANCH, an industry-leading backpack company, devoted to making mission-specific products is pleased to announce that whitetail deer enthusiast, Jeff Simpson has joined the MR Hunting Ambassador team.

Simpson is an industry veteran with roots in professional photography and marketing via his agency, 39 North LLC. Jeff resides in Kansas where his passion for whitetail deer fits the terrain well. He has worked alongside several other major companies and foundations in the hunting industry and certainly shares similar ideals as to that of MYSTERY RANCH.

Leading into his collaboration with the MR Ambassador team, Simpson was an integral part in the design of the MYSTERY RANCH Treehouse. A pack that was launched in 2017 specifically for whitetail hunters, the first of its kind for MYSTERY RANCH.

Watch the Treehouse video here:

“I am a self-described nerd for photography,” stated Simpson. “I truly love the challenge of telling a story in one frame. I also excel at investing years into growing mature whitetail and then finding it really hard to kill them. It’s the internal battle I think all established whitetail managers face.”

MYSTERY RANCH is extremely excited to have the support of Simpson, especially in regards to whitetail hunting and whitetail products, a category that the MYSTERY RANCH hunting line is anxious to strengthen in the near future.


MYSTERY RANCH is committed to building the finest load-carriage equipment in the world. A product-driven company from the beginning, MYSTERY RANCH designs packs for the job that needs to get done, for the people committed to doing it, with the best materials available and the most durable construction methods that exist. #BuiltForTheMission