National R3 Symposium Agenda Preview: Week 2

National R3 Symposium Agenda Preview: Week 2

Data & R3, Work Sessions, Regional R3 Meetings

(Washington, D.C.) –This week, the Council to Advance Hunting and the Shooting Sports is pleased to bring the second of three previews highlighting different sessions on the agenda for the first-ever National R3 Symposium.

Last week, we highlighted two different sections of the first day titled “Celebration of R3 Advancements” and “The Significance of R3 in Organizational Change.” The first day of the National R3 Symposium will also allow attendees to hear from two of the most prominent researchers in the R3 Community in a section titled “Data & R3”. This section will offer a discussion to address the value data and technology offers in developing and evaluating R3 strategies.

Data & R3

“End Our Antiquated Ways – Employ Data to Increase Success” – Rob Southwick, Southwick Associates

“The Fourth “R”: Research. Lessons Learned and the Advantages and Disadvantages of Various Research Methods” – Mark Damian Duda, Responsive Management

R3 efforts are often fragmented, with local, state and national efforts conducted separately, resulting in overlapping and redundant tasks, while missing opportunities to share information, match strengths and weaknesses and, reach greater numbers of people. The National R3 Symposium offers a rare opportunity for organizations to identify ways to work together, to coordinate efforts and share resources.

“Southwick Associates has been monitoring and evaluating R3 efforts for over a decade” said Rob Southwick. “The Symposium offers the R3 community a rare venue to discuss the many collective opportunities in front of us, whether its data sharing, standardized methods or more. Working together, we will reach greater levels of R3 success that we’ll never reach alone.”

Mark Duda’s presentation will provide an overview of the proper use of various research methods commonly employed today, such as quantitative surveys, including phone, mail, intercept, and internet surveys, as well as qualitative methodologies, such as focus groups and public meetings.

“Wildlife conservation and R3 efforts are just too important not to base everything we do on a solid foundation of research” said Mark Duda.

The second day of the Symposium will offer interactive “Work Sessions” that will feature presentations by a subject matter expert, followed by facilitated discussion and interactive polling from DJ Case & Associates.

21st Century Business Practices

A subject matter expert will address concepts such as organizational R3 and Customer engagement and marketing, and then will allow for audience discussion on the topic.

Doug Cummings, Chief Information Officer, Arizona Game and Fish Department

Elevating R3 Impact through Strategic Partnerships

The future of R3 depends on the collective effort of the conservation community. Where does your organization fit in the big picture? Howard Vincent will address concepts such as maximizing partner value and building synergies throughout the conservation community, and then will allow for audience discussion on the topic.

Howard Vincent, President and CEO, Pheasants Forever/Quail Forever

The Symposium will end with time for the Southeastern Association of Fish and Wildlife Agencies, Northeast Association of Fish and Wildlife Agencies, Midwestern Association of Fish and Wildlife Agencies and Western Association of Fish and Wildlife Agencies, as well as various outdoor mentoring groups, to meet separately to chart a path forward in R3 and strategize around the information learned during the Symposium.

For more information on registration, sponsorship, or to view the agenda of the National R3 Symposium, please visit:

Purpose: Ensure support for and active participation in hunting and the shooting sports for future generations.

Vision: America where hunting and the shooting sports are an integral part of mainstream culture and where hunters and shooters are widely recognized as premiere conservation contributors.

Mission: Facilitate the promotion and growth of hunting and the shooting sports and the education of the public on the contributions that hunters and shooters make towards wildlife conservation.