Norma® Components Available for All Hunters and Shooters

The Norma name is synonymous with quality factory-loaded ammunition. For more than a century, hunters and marksmen have relied on Norma’s dedication to precision. This reputation for accuracy would not be possible without Norma’s commitment to the quality of their components—which include industry-leading projectiles and precision-manufactured brass.

“Norma’s ability to produce outstanding ammunition begins with the way we make components,” said Paul Lemke, Vice President and General Manager for RUAG Ammotec USA. “And our bullets offer hunters the best performance in the industry.”

Norma’s brass meets the highest standards. Strict tolerances and attention to detail lead to exact, consistent brass cases. Norma’s brass is annealed at the neck to prevent cracking. Each case’s midsection is more rigid, allowing for minimal expansion in the chamber. Around the primer pocket, the brass is hardened for extended case life for reloaders.  Norma offers an expansive array of brass including the most common and popular calibers for today’s shooters, as well as brass for many uncommon metric, and hard to find calibers.

 Norma’s bullets are designed for precision, reliability and terminal performance. The STRIKE series features BONDSTRIKE, ECOSTRIKE and TIPSTRIKE. This trifecta offers tough construction, unprecedented accuracy and excellent expansion—as well as lead-free options for any situation in the field.  Norma bullet lineup also includes a line of extreme precision long-range target bullets, as well as the world famous Oryx.

Details on each bullet and Norma’s reloading components can be found at

Norma is a registered trademark of RUAG Ammotec, a RUAG Group Company.

Established in 1902 and based out of Amotfors, Sweden, Norma has built a reputation world-wide for its dedication to quality, precision and reliability.  Norma’s commitment to delivering trustworthy ammunition for hunters and shooters has been the driving

force in the continual growth and expansion of Norma’s product line-up and manufacturing capabilities. For more information on Norma ammunition and components, please visit

Based in Tampa, Florida, RUAG Ammotec USA, Inc. is a division of Europe’s leading manufacturer of small arms ammunition and OEM components, RUAG Ammotec GmbH.  RUAG Ammotec USA, Inc. not only introduces Swiss, German, Swedish and Hungarian hi-tech offerings to the U.S. marketplace, but also leverages European offerings known for precision, reliability and innovation and combines them with disruptive U.S. components, know-how and partnerships to manufacture and deliver world-class small arms ammunition solutions for use by sports shooters, law enforcers and warfighters in the United States and abroad. RUAG Ammotec markets commercial product offerings under the Norma, Geco, Swiss P and Inceptor brands.

RUAG Ammotec belongs to the Swiss technology corporation RUAG Holding AG, which is headquartered in Bern. RUAG develops and sells internationally renowned technology applications in the field of aerospace along with safety and defence technology for use on land, sea and in space. A total of 57% of RUAG’s products and services are for civilian use, and 43% are intended for the military market. Its corporate headquarters are in Bern (Switzerland). Production sites are located in Switzerland and in 13 other countries

in Europe, the USA, and the Asia-Pacific region. Around 8,700 employees – 430 of them trainees – represent 48 nationalities and generate revenue of around CHF 1.86 billion.