Source Outdoor Group Named Agency of Record for Safari Club International
WASHINGTON, D.C. (July 7, 2020) – Safari Club International (SCI) is pleased to announce Source Outdoor Group of Gainesville, Georgia, as its endemic marketing and communications agency. This partnership will allow Source Outdoor Group to leverage media outreach, digital publicity tactics, content placement, and strategic marketing to maximize the growth of the SCI organization among hunters and non-hunters alike.
“I look forward to working with Aaron and his team at Source Outdoor Group as they help in continuing to build Safari Club International’s position as a leader in the protection of hunter freedoms,” said Chip Hunnicutt, Director of Marketing and Communications at SCI. “As our integrated marketing partner, Source Outdoor Group will be tasked to translate the organization’s program initiatives into communications programs that drive results. We look forward to expanding our marketing capabilities through our new partnership with Source Outdoor Group.”
SCI is a not-for-profit organization of hunters whose primary missions are to protect the freedom to hunt and to promote wildlife conservation. SCI’s 50,000 members and 180 chapters in the U.S. and around the world are passionate about hunting and about wildlife conservation.
“We are excited to begin work for SCI to promote wildlife conservation and outdoor education by developing and executing strategies to further the growth of the organization,” said Aaron McCaleb, President/Owner of Source Outdoor Group. “We look forward to contributing to their mission through meaningful marketing, content, and communication strategies.”
For more information, please visit https://safariclub.org/.
First For Hunters is the leader in protecting the freedom to hunt and in promoting wildlife conservation worldwide. SCI’s approximately 200 Chapters represent all 50 of the United States as well as 106 other countries. SCI’s proactive leadership in a host of cooperative wildlife conservation, outdoor education and humanitarian programs, with the SCI Foundation and other conservation groups, research institutions and government agencies, empowers sportsmen to be contributing community members and participants in sound wildlife management and conservation. Visit the home page www.SafariClub.org or call (520) 620-1220 for more information.
International Headquarters Washington, District of Columbia · Tucson, Arizona · Ottawa, Canada.
For more information, please visit
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