Sure-Shot Game Calls Introduces New Sleeker Box Turkey Call

Sure-Shot Game Calls Introduces New Sleeker Box Turkey Call

Sure-Shot Game Calls has updated its popular line of “Old School Camo” logoed caps. The Old School Camo pattern was inspired from an old jacket of Sure-Shot’s late founder and legendary world champion caller, James “Cowboy” Fernandez. One snap-back, low-profile cap features a Yentzen Caller patch and a tan mesh back; the Sure-Shot logo mid-profile cap has a camo mesh back. These adjustable-fit styles feature breathable mesh backs for added comfort.

The Old School Camo Caps are available now at for $25.95. Learn more about the company’s heritage and the people that designed and patented the first double reed duck call in 1950 and the triple reed in 1968 and wear these caps with pride.

“Demand has been high for our old school camo apparel. We’re happy our customers are proud to be associated with Sure-Shot’s storied history,” explained Charlie Holder, owner of Sure-Shot Game Calls. “We’ve updated our caps and they’re in stock now.”

These updated styles are being introduced during the 2021 Shooting Sports Showcase, March 8th, in Talladega Marksmanship Park in Talladega, Alabama. The 2021 Shooting Sports Showcase is hosted by the Professional Outdoor Media Association, Southeast Outdoor Press Association and National Sporting Goods Wholesalers. Sure-Shot Game Calls is a sponsor and exhibitor at this event for official media covering the shooting, hunting, and outdoor sports only.

For more information about Sure-Shot’s complete line of game calls, visit

About Sure-Shot Game Calls:
The 60+year old company was founded by James “Cowboy” Fernandez and George Yentzen in Nederland, Texas in the early 1940s. After many prototypes, their first product, the 1950 Yentzen Caller, became the very first patented double-reed duck call introduced to the marketplace. In 1959, Cowboy Fernandez entered several duck calling competitions and both he and the Yentzen Caller became world class champions. Charlie Holder purchased the company in 2011. Today, Sure-Shot offers over two dozen game calls for waterfowl, predator, deer and turkey