Bushnell® Partners with Mirage Occhiali to Offer New Performance Eyewear Collection

New Eyewear Collection Designed to Enhance Every Outdoor Pursuit Bushnell, an industry leader in performance optics, announced today that it has entered into a licensing agreement with Mirage Occhiali, one of the leading sunglass design and manufacturing houses in Italy, to produce their new Performance Eyewear Collection. The new collection offers outdoor enthusiasts of all… Continue reading Bushnell® Partners with Mirage Occhiali to Offer New Performance Eyewear Collection

Bushnell® Recognizes Tom Beckstrand for Lifetime Achievement

Bushnell®, an industry leader in performance optics, has recognized Tom Beckstrand with the 2020 Bill McRae Lifetime Achievement Award for his contributions to optics and the outdoor industry. The rifle and optics editor for Guns & Ammo, Beckstrand is a dedicated writer and passionate shooting sports educator. Born and raised in Wells, Nevada, Beckstrand grew up… Continue reading Bushnell® Recognizes Tom Beckstrand for Lifetime Achievement

Bushnell® Introduces Outdoorsman™ Bluetooth Speaker

New Outdoor Speaker Built to Handle Any Adventure or Gathering Bushnell®, an industry leader in performance optics, announces the release of its new Outdoorsman Bluetooth speaker, a rugged sound solution that was designed for outdoor adventures. From the woods to the backyard, the boat to the beach, and from the UTV to the tailgate party,… Continue reading Bushnell® Introduces Outdoorsman™ Bluetooth Speaker

Bushnell® Shooter KC Eusebio Wins at 2021 Colorado State Championship

Bushnell®, an industry leader in performance optics, is celebrating Bushnell pro shooter KC Eusebio’s first-place finish at the 2021 ESP Bighorn Classic – Colorado State Championship, which took place June 24-27 in Grand Junction, Colorado. In the Main Match, Eusebio won the High Overall title and first place in the Open division. Meanwhile, fellow teammate… Continue reading Bushnell® Shooter KC Eusebio Wins at 2021 Colorado State Championship

Bushnell® Releases New Prime 1800 Laser Rangefinder

New LRF Serves as Milestone in Bushnell’s History of Laser Rangefinder Development Bushnell®, an industry leader in performance optics, has announced the introduction of the newest addition to its laser rangefinder lineup – the Prime 1800. Packed with added features such as Bushnell’s all-new ACTIVSYNC™ display system that fluidly morphs from black to red readouts… Continue reading Bushnell® Releases New Prime 1800 Laser Rangefinder

Bushnell® Unveils New Fusion X Rangefinding Binoculars

10×42 Rangefinding Binoculars Usher in New Era of Laser Rangefinder Technology Bushnell®, an industry leader in performance optics, is excited to announce the release of its new Fusion X Rangefinding binoculars. The new rangefinding binoculars continue Bushnell’s 25-year legacy of laser rangefinder development while featuring 1 mile ranging capability plus an all-new ACTIVSYNC™ display system that fluidly… Continue reading Bushnell® Unveils New Fusion X Rangefinding Binoculars

Bushnell® and Hoppe’s Pro Jessie Harrison Takes Gold at 2021 World Speed Shooting Championships

Bushnell, an industry leader in performance optics, and Hoppe’s, the No. 1 name in gun care products, congratulate pro shooter Jessie Harrison on her first-place finish at the 2021 World Speed Shooting Championships. Harrison was successful in claiming the High Lady Overall title and first place in the Lady Open Division. Throughout the championship, Harrison… Continue reading Bushnell® and Hoppe’s Pro Jessie Harrison Takes Gold at 2021 World Speed Shooting Championships

Bushnell® Continues Sponsorship of Precision Rifle Series

Bushnell Named Affiliate Sponsor of New PRS Rimfire Series Bushnell, an industry leader in performance optics, is excited to announce that it has extended its sponsorship of the Precision Rifle Series (PRS) for the 2021 season. Bushnell will serve as the Official Riflescope of the PRS for a third year in a row and will… Continue reading Bushnell® Continues Sponsorship of Precision Rifle Series

Precision Shooter Bryan Sikes Signs with Hoppe’s

Former Special Forces Sniper to Join Hoppe’s Shooting Team OVERLAND PARK, Kan. – March 1, 2021 – Hoppe’s, the No.1 name in gun care products, is pleased to announce that competitive long-range shooter and precision gunsmith Bryan Sikes has joined Team Hoppe’s for the 2021 competitive shooting season. Sikes is a lifelong shooter and hunter who… Continue reading Precision Shooter Bryan Sikes Signs with Hoppe’s

Powertex Launches New Online Merchandise Store for Major Outdoor Recreation Brands

Available brands include Bushnell, Bushnell Golf, RCBS, Champion Range and Targets and Hoppe’s EAU CLAIRE, Wisconsin – November 24, 2020 – Several leading outdoor gear brands from the Vista Outdoor Inc. portfolio of brands has partnered with Powertex in launching a new e-commerce platform for brand ambassadors, enthusiasts and fans. The collection of brands, including Bushnell,… Continue reading Powertex Launches New Online Merchandise Store for Major Outdoor Recreation Brands